HEINEKEN Completes FIFCO Beverage, Retail Acquisition
Global brewing giant Heineken N.V. has completed its acquisition of FIFCO’s beverage and retail businesses, marking a major milestone in its expansion strategy across Central America.
The transaction, which received all required regulatory and corporate approvals, was formally closed on January 30, 2026, Heineken said in a statement. With the deal now concluded, the company has commenced the integration of the acquired businesses, a process expected to be completed by 2026.
As part of the transition, Rolando Carvajal, FIFCO’s current Chief Executive Officer, will join HEINEKEN and continue to lead the operations. The move is aimed at ensuring operational continuity while accelerating growth and value creation across the newly integrated businesses.
Commenting on the development, HEINEKEN’s Chief Executive Officer and Chairman of the Executive Board, Dolf van den Brink, described the acquisition as a strategic boost to the company’s regional leadership.
“Today marks an exciting milestone as we officially welcome FIFCO’s talented team and iconic brands into the HEINEKEN family, strengthening our leading position in the attractive and growing Central American region. We know the FIFCO business and culture intimately through our long-standing partnership, which will support a fast and smooth integration,” van den Brink said.
The acquisition is expected to significantly enhance HEINEKEN’s presence in Central America by adding FIFCO’s diverse beverage portfolio and well-established retail network to its operations. Notably, the deal brings iconic regional brands, including Imperial beer, under the HEINEKEN umbrella.
The integration also supports HEINEKEN’s EverGreen 2030 strategy, which focuses on premiumisation, innovation and sustainable, superior growth in high-potential markets. The company said it plans to unlock both revenue and cost synergies across commercial execution, logistics and brewery operations, while leveraging scale to improve efficiency and competitiveness.
With the completion of the transaction, HEINEKEN said it is well positioned to accelerate growth in Central America’s beverage market, deepen consumer engagement and create long-term value by combining strong local brands with its global brewing expertise.
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