The Women in Media Independent Practitioners Association of Nigeria (MIPAN), convened leading voices across the industry in a dynamic atmosphere of reflection, connection, and shared purpose at its annual International Women’s Day gathering, Rejuvenate 2.0, held in Ikeja GRA, Lagos. The event brought together professionals committed not just to celebrating progress, but to actively shaping the future of women in media.

Guided by the theme “Give to Gain,” the event captured the true essence of International Women’s Day, spotlighting intentional contribution as a powerful catalyst for growth, leadership, and lasting impact. Across every session, a clear message emerged: that investing time, sharing knowledge, offering mentorship, and creating opportunities for others are not acts of charity, but strategic actions that drive collective advancement and strengthen the entire industry.

The event drew women from across Nigeria’s media and marketing communications landscape for a full day of engagement spanning mentorship, financial literacy, skill acquisition, and health and wellness. It served not only as a celebration of women’s achievements but also as a practical platform for empowerment and capacity building.

One of the defining moments of the event was a thought-provoking panel session that spotlighted the critical role of mentorship and leadership in shaping the next generation of women executives and decision-makers within Nigeria’s media planning and buying ecosystem. Panelists underscored the importance of experienced professionals actively “giving” through guidance, knowledge-sharing, and sponsorship, noting that such investments are essential to building a stronger, more inclusive industry pipeline.

Delivering a standout session, Kemi Longe, Corporate Marketing Leader and Founder of Unlysh Ventures, framed self-care as a foundational element of this “give to gain” philosophy. She urged women to ease pressure and prioritize their well-being, emphasizing that personal sustainability is key to showing up effectively for others.

“You can only give what you have,” she noted, drawing a clear link between self-investment and the ability to contribute meaningfully to others.

While affirming women’s capacity to juggle multiple responsibilities, she cautioned against overextension, warning of the risks of burnout and health challenges. She encouraged participants to set boundaries, say no when necessary, and consciously step away from situations that do not add value.

Her session highlighted four pillars; energy, clarity, capacity, and joy, challenging attendees to reflect on what drains them, what creates confusion, what responsibilities they should release, and what truly brings fulfillment.

Complementing these insights, financial experts delivered practical sessions on building independence and long-term stability through disciplined saving and strategic investment, further reinforcing the broader message that giving, whether through knowledge, discipline, or support, ultimately yields sustainable personal and professional gains.

The event was attended by notable industry leaders, including Tolulope Medebem, President of the Experiential Marketers Association of Nigeria, alongside the Chairperson of Women in Advertising and other distinguished guests.

Supported by leading brands such as MTN Nigeria, Fidelity Bank, Morning Fresh, Red Bull, Power Oil, Indomie, Carex, and Premier Cool, among others, Rejuvenate 2.0 ultimately delivered a clear message: in giving of self, knowledge, and opportunity women not only uplift others but position themselves and the industry for greater collective success.