Leading Nigerian travel agency, Wakana, has announced plans to expand its operations into Morocco, South Africa, and Canada, marking a significant milestone in its journey to becoming a globally recognized brand in the travel and tourism industry.
The announcement was made by the Group Chief Executive Officer, Bayo Adedeji, via his LinkedIn profile.
Wakana, known for its innovative and customer-focused approach to travel planning, has quickly established itself as one of Nigeria’s most dynamic travel agencies. The company offers a wide range of services including flight bookings, curated holiday packages, visa support, and group tours tailored for individual and corporate clients.
The international expansion supports Wakana’s vision: To be our customers’ indispensable and trusted travel companion, constantly exciting them with travel deals, packages, and services that are unobtainable elsewhere.
With operations already thriving in Nigeria, the new markets; Morocco, South Africa, and Canada were carefully selected for their strategic positioning and growing appetite for organized, experience-driven travel. Morocco provides access to North African tourism circuits, South Africa presents opportunities within the continent’s most mature travel landscape, and Canada offers a multicultural market seeking authentic global travel experiences.
Wakana’s mission remains at the core of its expansion: To make planning, payment, and travel seamless and enjoyable by building a world-class, secure travel system manned by experienced, customer-friendly travel experts.
This growth initiative is expected to enhance Wakana’s market presence, attract global partnerships, and deliver stronger value to travelers looking for efficiency, reliability, and curated adventure. The agency also aims to promote African-led innovation in travel, amplifying the continent’s voice in the global tourism space.
As preparations for launch into the new markets gather pace, Wakana reaffirms its commitment to providing world-class services while remaining rooted in its promise to put the customer first wherever they may be in the world.
