Wema Bank is celebrating love and loyalty this Valentine’s season with the launch of its “80 Years of Spreading Love” campaign, which runs from February 1st to 28th, 2025. This campaign marks the beginning of a series of exciting activities leading up to the bank’s grand 80th anniversary celebration on May 2, 2025.
Focused on rewarding customer loyalty and creating memorable experiences, the “80 Years of Spreading Love” initiative will feature 80 Acts of Love, distributing ₦11 million in cash prizes, gift cards, movie tickets, spa treatments, fitness packages, and Uber vouchers to young professionals and students.
Women and families will receive free SARA health consultations, business promotions, and networking opportunities, while Diaspora and Prestige customers can enjoy discounted loans, cashback rewards, and priority banking services.
SMEs and entrepreneurs also have plenty to smile about, with free delivery services, business training, Meta advert credits, and promotional support. Discounts of up to 15% on CIG Motors products and 5% off Green Asset products—plus free StarTimes decoders with a six-month subscription—are part of the package for businesses.
To participate, customers simply need to download ALAT and follow Wema Bank’s social media channels for updates on exclusive benefits throughout this season of love.
As part of its 80th-anniversary build-up, Wema Bank, Nigeria’s oldest indigenous bank and pioneer of Africa’s first fully digital bank, ALAT, has also unveiled its 80th-anniversary identity, symbolising the bank’s journey of transformation from its humble beginnings to its position as Nigeria’s leading innovative bank.
The grand celebration on May 2, 2025, will highlight Wema Bank’s incredible eight-decade legacy of resilience, innovation, and profound impact in Nigeria’s financial services industry. Over the years, the bank has evolved and continuously raised the bar in banking services, cementing its position as a force to reckon with in the African financial sector.
The “80 Years of Spreading Love” campaign is just the start of a remarkable year-long celebration in honor of the customers who have remained part of Wema Bank’s journey.
This Valentine season, Wema Bank isn’t just spreading love, it’s celebrating its enduring connection with its customers and reaffirming its commitment to delivering innovative, customer-centric services.



