Some of Nigeria’s most influential marketing and business leaders; Femi Williams, Former Group Managing Director of Chams Plc and Founder of Newwaves Ecosystem Ltd; Alfred Okugbeni, Managing Director of Nigerian Sinotrucks Ltd; David Okeme, CEO of UP Digital Limited; and Stanislaus Martins, President of the Association of Digital Marketing Professionals (ADMARP), will headline the 2025 ADVAN CMO Forum, leading critical conversations on how CMOs can thrive in a rapidly evolving landscape defined by Growth, Governance, and Artificial Intelligence (AI).
Organized by the Advertisers Association of Nigeria (ADVAN), the exclusive gathering will take place on Thursday, August 28, 2025, at the Radisson Blu, Victoria Island, Lagos, convening more than 100 C-suite executives across industries.
The keynote address will be delivered by Femi Williams, whose expertise in governance, leadership, and digital transformation will set the tone for the forum. He will be followed by a distinguished panel session featuring Okugbeni, Okeme, and Martins, who will share diverse perspectives on how AI, regulatory frameworks, and sustainable growth are reshaping the role of the Chief Marketing Officer.
Beyond the main stage, participants will benefit from expert-led masterclasses, breakout sessions, and high-impact keynote presentations covering AI-powered marketing innovations, governance and regulatory trends, customer experience, and future-ready growth strategies.
The 2025 edition will also feature strategic partnerships with leading institutions including the Society for Corporate Governance Nigeria, the Chartered Institute of Directors Nigeria (CIoD), and top AI organizations, ensuring a blend of cross-industry insights and actionable frameworks for marketing leaders.
Far more than a conference, the ADVAN CMO Forum is designed as a transformation platform, equipping today’s marketing leaders with the tools to lead with ethics, agility, and bold vision in an AI-driven business environment.



