FBNQuest Merchant Bank, a leading subsidiary of FBN Holdings Plc, has announced the appointment of Adefisayo Akinsanya as its new Head of Marketing and Corporate Communications.
In her new role, Akinsanya will lead the strategic positioning and visibility of the institution, ensuring that the FBNQuest brand continues to reflect excellence, trust, and innovation. She will be responsible for developing and executing marketing and communication strategies that not only strengthen the Bank’s reputation but also drive client acquisition, deepen stakeholder engagement, and enhance market share.
Her mandate extends across all aspects of brand building, from corporate and executive communications to digital engagement, media relations, and stakeholder management. She will also oversee crisis and reputation management, sustainability and CSR initiatives, while inspiring a high-performing communications team to deliver measurable impact.
Commenting on her appointment, Akinsanya said his vision is to ensure that FBNQuest’s brand narrative reinforces its role as a trusted partner in investment banking, asset management, and advisory, while creating meaningful connections with stakeholders.
The appointment reflects FBNQuest’s commitment to strengthening its brand equity in Nigeria’s financial services sector and positioning itself for continued growth and leadership.
