In a significant move to bolster its technological capabilities amid the rapidly evolving business environment, BrandEye Media, a leading 360-degree marketing communications company, has announced the appointment of Oluwatosin Oyedeji as the new Director of Digital Transformation and Growth.
Group Managing Director, Dr. Femi Adelusi, expressed great enthusiasm and confidence in Oyedeji’s potential contributions to the company’s growth and its ongoing mission to provide exceptional value and innovative solutions to its diverse clientele.
“We are thrilled to welcome Oluwatosin Oyedeji as our new Director of Digital Transformation and Growth,” said Dr. Adelusi. “Oluwatosin will spearhead our digital transformation initiatives, focusing on implementing cutting-edge marketing solutions, leveraging advanced data analytics, and enhancing consumer experiences. Her strategic insight and dedication to driving growth will undoubtedly elevate our agency, ensuring we remain at the forefront of the digital marketing landscape.”
Oluwatosin Oyedeji’s career is distinguished by transformative leadership and strategic vision. She has played a pivotal role in reshaping the digital strategies of several renowned organizations. Notably, at Airtel Nigeria, she led groundbreaking initiatives that significantly enhanced user engagement, increased transaction volumes, and improved overall business performance.
Throughout her tenure at OMD Media Reach (DigitXplus) and other esteemed agencies, Oyedeji has managed top brands across telecommunications, FMCG, finance, travel, and banking sectors. Her extensive expertise in digital marketing, e-commerce, marketing technology, and business strategy has consistently delivered impactful results and fostered innovation.
At BrandEye Media, Oyedeji will lead the digital transformation efforts, emphasizing the integration of advanced marketing solutions, sophisticated data analytics, and enhanced consumer experiences. Her appointment is anticipated to significantly enhance the agency’s capabilities, positioning it at the cutting edge of the digital marketing landscape.
Dr. Adelusi added, “Oluwatosin’s appointment reaffirms our unwavering commitment to delivering exceptional value and pioneering solutions for our clients. With her at the helm of our digital transformation efforts, we are confident in our ability to achieve new milestones and set higher standards in the industry.”
