In a significant career move that highlights her expertise in the digital marketing landscape, Amanda Obianuju Oguamanam, ACIM, CDMP, has officially joined UBA Group as the Head of Digital Marketing & Online.
The announcement, made on her LinkedIn page, captured her excitement as she embarks on this new chapter with one of Africa’s leading financial institutions. “I couldn’t be more excited about the opportunities ahead. I am looking forward to creating magic with my new family,” Amanda shared.
Known for her exceptional leadership and groundbreaking contributions across various industries, Amanda brings over a decade of corporate communications and digital marketing experience to UBA. Her journey has seen her play pivotal roles in renowned organizations such as Guinness Nigeria, Unilever Nigeria, Olam Nigeria, and Amnesty International, where she spearheaded innovative marketing campaigns that boosted brand visibility and drove customer acquisition.
Prior to joining UBA, Amanda served as Digital Marketing Manager at First City Monument Bank (FCMB), where she successfully designed and executed impactful digital campaigns over her 2-year tenure. Her career portfolio also includes her role at Wild Fusion, where she led the Diageo accounts, managing top-tier clients and delivering award-winning strategies. With an impressive blend of traditional and digital media marketing expertise, Amanda is well-positioned to lead UBA’s digital transformation efforts.
Amanda holds a diploma in digital marketing from the Digital Marketing Institute and a Mini MBA from the International Business Management Institute. Her passion for excellence and strategic leadership makes her a dynamic force in the world of brand marketing. As she steps into her new role at UBA, the industry will undoubtedly be watching closely to see the magic she creates next.
Here’s to new beginnings and more milestones for Amanda Oguamanam, as she continues to shape the future of digital marketing in Africa.
