The Nigerian advertising landscape is poised for an extraordinary gathering as the 4th National Advertising Conference approaches, promising to be the most impactful. This prestigious event, recognized for bringing together the nation’s top professionals, innovators, and thought leaders from the marketing communications ecosystem, is set to take place from November 13th to 15th, 2024, at the Abuja Continental Hotel.
With the theme “Navigating the Shifts: Technology, Culture, and New Business Models,” this year’s conference builds on the remarkable success of previous editions, which delivered insightful perspectives and transformative ideas. The 2024 edition promises an elevated experience, exploring the dynamic intersections of technology, cultural shifts, and evolving business strategies that are reshaping the future of advertising.
The conference will kick off with an electrifying fireside chat featuring Dr. John Momoh, Chairman of Channels Media Group, setting the stage for a series of engaging sessions. Attendees will immerse themselves in interactive breakout discussions, thought-provoking panel sessions, and dynamic networking opportunities, all designed to uncover the latest tools, trends, and techniques driving the advertising industry forward.
A stellar lineup of industry leaders and visionaries will headline the event, including:bDr. Tayo Aduloju, CEO, Nigeria Economic Summit Group, Dr. Onyeche Elisabeth Agbiti-Douglas, Managing Director, Pd Exerta Services, Seni Adetu, Founder/Group CEO, First Primus West Africa, Funke Adekola, Chief Operating Officer, Dentsu-Creative, Emeka Mba, Managing Director, Afiatv, Olayiwola Jegede, Managing Director, I MINND Experience, and a host of other distinguished figures.
This gathering presents an unparalleled opportunity for professionals across the advertising spectrum to converge, exchange ideas, confront challenges, and propose innovative solutions. The conference aims to ignite creativity, spark new strategies, and empower attendees to drive the next wave of advertising excellence.
Beyond the educational and interactive sessions, the conference will feature an impressive exhibit hall where attendees can explore the latest technologies and services from leading advertising agencies. This space offers a unique opportunity to discover groundbreaking products and solutions that can elevate advertising strategies and deliver real results.
Early bird registration is now open. For more information about the conference, including the full agenda and speaker list, visit www.nationaladvertisingconference.com.



