NIMN Ikeja Chapter to Examine New Marketing Blueprint at 2026 Annual Public Lecture
The Ikeja Chapter of the National Institute of Marketing of Nigeria (NIMN) is set to convene marketing professionals and industry stakeholders for its 2026 Annual Public Lecture, with a focus on the forces reshaping the future of marketing.
Themed “The New Marketing Blueprint,” the lecture will examine how emerging technologies, changing consumer expectations and evolving business models are influencing marketing strategies and practices.
Discussions at the event are expected to focus on key areas including Artificial Intelligence (AI), Customer Experience, Data Ecosystems and Purpose-Driven Brands, as marketers seek to adapt to an increasingly technology-driven and consumer-centric marketplace.
The organisers said the lecture is designed to provide marketing professionals with insights into emerging trends and approaches that could shape how brands engage consumers and create value in the years ahead.
The event is scheduled to hold on October 14, 2026, beginning at 9:00 a.m., at the LCCI Conference & Exhibition Centre, Alausa, Ikeja, Lagos.
The annual lecture is expected to bring together practitioners, business leaders, academics and other stakeholders to examine the changing marketing landscape and the implications for brands and professionals.
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